One year after launch, branding agency Storience reached EUR 150,000 in turnover, has acquired over 20 clients, and an international distinction from Transform Awards 2013.
Storience was founded on July 2, 2012 by Adriana Liute and Stefan Liute, who previously made up the brand strategy team at Grapefruit. Stefan has been consulting for brands for over 13 years, and Adriana has 9 years’ experience in brand consultancy, corporate communication and journalism.
Among Storience’s first clients there are Lafarge, Policolor, Alevia, HoneyWood, Shakespeare School, Zorile Store, Farmaciile Unica, Asociația React, Nistorescu Șomlea & Asociații and others whose ongoing projects will be announced this year.
The greatest satisfaction this year came out of our clients’ success stories: we brought Vinarom, the legendary paint brand, back on the market with a new look; for several months now Zorile Store has been one of Romania’s three most visible online stores; HoneyWood is currently the most visible timber-framed house brand in the country, and the Unica drugstore chain is a design landmark in its field.
Storience’s work last year included corporate and service rebranding projects, packaging redesign, brand activation, web design and development, naming and identity design for new products and services, brand audits and internal communication, as well as branding and communication training services.
We want to keep on discovering great people with whom we can strengthen the beautiful team we’ve built so far. We also want to continue educating the market through our writing, our training sessions and the academic lectures I have held since 2007.
Storience invited clients, partners and the media to celebrate their first anniversary. As a farewell gift, guests could randomly choose from a set of 40 individual stories written by Stefan Liute. These stories later became Zâmburi - our in-house creative side project.